Why Your Marketing Isn’t Attracting More Traffic

Why Your Marketing Isn’t Attracting More Traffic

Fishing is a great leisure activity; however, many rookie fishermen leave their poles hanging in disappointment because they are using the wrong bait, the wrong techniques, or they lack understanding of the sport. Fishing is a lot like marketing. You can’t connect with your customers if you are using the wrong ‘bait’ or marketing techniques, or you lack understanding of your target audience. Learning what changes you need to make with your marketing can help reel in more customers to your website and avoid making potential flops.

How to Design Your Website Around Your Brand

How to Design Your Website Around Your Brand

When it comes to designing a website, it is important to keep everything about the website in line with your brand identity. With the prevalence of phishing schemes and other fraudulent activity, having a website that doesn’t mesh with the rest of your brand could actually scare customers away from a valuable resource. Here are a few ways you can make sure that doesn’t happen.

How to Make your Business Thrive through Coronavirus

How to Make your Business Thrive through Coronavirus

For the past month, Americans have been facing a very serious pandemic called the Cornoavirus. People started hoarding food, toilet paper and cleaning supplies leaving grocery store shelves completely empty. Restaurants and other non-essential businesses have been closed down and anyone who can work from home had to to keep their jobs. But all of this will get better. How do we know? Just look at China. It went from having thousands of new cases everyday to now to just a few. So how can your business pull through and come out ahead later this year when all of this is over?

Why your Website Needs Custom Logo Design

Why your Website Needs Custom Logo Design

A logo is a symbol or graphic mark which represents your products or services and the company’s vision, often in a metaphorical way. A professionally designed logo is an easy way to convey to potential customers that your business is professional, trustworthy, and provides quality goods or services. A great logo is simple, scalable, memorable, versatile, relevant and most importantly, custom, which is why those free logo makers and crowdsourcing websites like Fiverr are simply not cutting it.

10 Tips to Make your Email Signup Form More Effective

10 Tips to Make your Email Signup Form More Effective

According to Campaign Monitor, email marketing returns $44 for every $1 spent which is an astonishing 4400% return on investment, making it one of the most effective types of marketing and advertising. Email marketing keeps your company top-of-mind with your prospects and customers. For every email newsletter we send out, we receive a few requests for web design or development work so we definitely practice what we preach!