University Art

A Modern, Responsive Website for an Art Supplies Retail Chain

Legal Web Design

Our Client & Challenge

University Art is a retail chain that specializes in art supplies, art classes and custom framing with locations in Sacramento and Redwood City. We first worked with University Art when a graphic design firm outsourced the development of their site to us in 2014. They subsequently hired us again to redesign a more modern, easy-to-update, mobile-friendly site and ongoing SEO services to drive more traffic and convert more visitors into customers. We have since significantly improved their search engine rankings for their local keywords with SEO more than doubling their traffic and conversions.

Website Features

logo design & corporate identity for law firm

Location Based Events

We created an events landing page for Sacramento and Redwood City so they could link their MailChimp newsletters to their website.

logo design & corporate identity for law firm

Engaging Product Section & Resource Center

We created made an extremely information heavy product page and resource center more engaging by using graphics such as icons, illustrations and backgrounds to direct more eyeballs down the page and encourage conversion.

logo design & corporate identity for law firm

Discount Program Integration

Visitors can now automatically subscribe to University Art’s discount program through their website.